Picking the right Voice-First strategy: Vitamins, Painkillers or Other Drugs — Part 1

Our acronym-hopping journey from B2C, B2B to B2C2B and everything in between. Part 1: Vitamins When launching a #voicefirst startup a key consideration in a successful go-to-market strategy is how to balance where the market is today on the hype cycle, and where it will be in 3–5 years time. Many VC’s and entrepreneurs are currently […]